CLIENT
Gina Campbell Counseling
HISTORY
Gina is a mental health therapist in Des Moines, Iowa. She provides mindfulness-based therapy, specializing in therapy for anxiety and life transitions.
Partnership
Ashley began a working partnership with Gina in 2016 on the redesign of her existing website.
Website
2023 Website Redesign
In 2023, Gina reached out about refreshing the website now that she had more defined business goals, content, and direction. She also wanted an official logo design using a symbol and to explore a new color palette. The new website plays up elegant typography, uses the logo symbol subtly on secondary pages, and utilizes open space on pages with contrast for legibility and reading. We discussed search engine optimization, keywords, and content visibility pertaining to her primary audiences.